Pro-Life Group, SBA Pro-Life America Announces $4.5 Million Effort To Defeat Roy Cooper
Yesterday, SBA Pro-Life America and Women Speak Out PAC announced a $4.5 million effort in U.S. Senate contest in North Carolina to fund efforts to reach one million voters by Election Day. The investment includes digital advertising, voter contact mail and a robust early vote campaign as the race progress.
The field efforts will focus in Charlotte, Raleigh, Fayetteville, and the Triad region. They will focus on pro-life voters who do not consistently vote in midterm elections and persuadable voters.
Cayla Collins, an SBA field director from Garner, N.C., says: “We’re more fired up than ever to fight for life. With the assassination of pro-life champion Charlie Kirk, it’s up to all of us in the pro-life movement to pick up the torch. This terrible act of violence only strengthens our resolve to reach voters and win elections to save the lives of more unborn children.”
SBA Pro-Life America is the largest pro-life voter contact program in the country. Since 2014, the program has reached 31 million voters in top battleground states. In the 2024 election, the program reached over 757,000 North Carolinians in their homes, helping Donald Trump achieve the largest margin of victory of any presidential candidate in the state in 20 years.
SBA Pro-Life America President Marjorie Dannenfelser says Roy Cooper’s record as governor shows how extreme he is on the issue of abortion: “Roy Cooper’s record is clear: he is a pro-abortion radical and must be defeated in his U.S. Senate bid. He even vetoed a bill simply requiring lifesaving care for babies born alive after an attempted abortion. America’s premier pro-life field program is organized, energized, and ready to make 1 million visits to voters over the next 13 months to expose Cooper’s radical record and keep him out of the U.S. Senate.”
As governor, Cooper vetoed a born-alive bill to protect babies who survive abortions from being killed and a measure limiting abortion at 12 weeks – the limit that exists in most European countries. Cooper is no friend of moms either, having vetoed paid parental leave, childcare funding and college tuition help for parents on Mother’s Day weekend. His views are too extreme for 62% of North Carolinians who support legislation to protect unborn babies by at least 12 weeks of pregnancy.
North Carolina is one of three battleground states where SBA Pro-Life America has announced $4.5 million Senate race investments. The group is also canvassing in Michigan and Georgia, with more state deployments to be announced for the 2026 midterms.